EveryZing, a leader in next-generation universal search and video search engine optimization (“Video SEO”) technologies, announced today that its CEO Tom Wilde will join other industry leaders in speaking at the MITX panel “Driving Audiences to your Online Video Content” on May 22 at Fidelity Investments on Summer Street in Boston.

On the panel, Wilde will discuss how new technologies like EveryZing are enabling media companies to leverage their online audio and video to increase exposure and access to their content. EveryZing’s pedigreed speech-to-text technology creates a full-text output of all audio and video files, helping companies’ video content be plugged into the search economy and searched like any text document. This enhances the consumer experience by enabling users to find more relevant information within the video file, as well as creates new targeted advertising opportunities.

“Driving Audiences to your Online Content” will examine how users are discovering, navigating and searching for online video content, as well as the tools that are available to reach a company’s targeted audience. The panel will be moderated by Will Richmond, president of Broadband Directions, LLC and author of the blog Video Nuze.

    Who: Tom Wilde, CEO of EveryZing

    What: MITX panel Driving Audiences to Your Online Video Content

    Where: Fidelity Investments,

    245 Summer Street, 14th Floor, Boston

    When: May 22, 2008 from 6 p.m. to 8:30 p.m.

    More Info: http://www.mitx.org/main.cfm?sec_id=13&guid=3095f62a-88e0-42bc-b193-8d185c245f33&ART=341

To arrange an interview with Tom at MITX, or for more information, email Juliana Allen at jallen@racepointgroup.com

About EveryZing
Based in Cambridge, Mass., EveryZing is a pioneer in next-generation universal search and video search engine optimization (“Video SEO”) technologies. EveryZing was originally founded by BBN Technologies, creators of the email @ symbol. The company’s core intellectual property and capabilities include speech-to-text technology and natural language processing. With the only technology that delivers full-text output from online digital files, EveryZing enables its customers to capitalize on the $7 billion online video advertising market. For more information visit www.everyzing.com.