Press for Rue La La

GSI Commerce Inc. (Nasdaq:GSIC), the leading provider of e-commerce and interactive marketing services, today announced it has signed a definitive agreement to acquire Retail Convergence Inc. (“RCI”), a Boston, Mass.-based company that operates RueLaLa.com, a leader in the private sale space and SmartBargains.com, an off-price e-commerce marketplace. The acquisition of Rue La La and SmartBargains.com furthers GSI’s evolution as an innovative global e-commerce platform capable of managing all aspects of online sales and interactive marketing for leading retailers and consumer brands.