Press for Boxee

Boxee Box owners (all two of you) rejoice! As promised, Boxee is bringing Vudu’s extensive library of streaming high-definition movies to its set-top box in an update today.

Boxee may turn to subsidies to help get the price down and better compete in the market, company founder Avner Ronen said in an episode of the This Week in Startups show recorded on Friday. He mentioned that the $200 street price for a Boxee Box was "way too expensive" to get mass market adoption and floated the idea as one option for future models. Nothing was definite in the talk and might not necessarily come about with a future deal.

Boxee, the start-up company that develops media center software for multiple platforms, provided a sneak peek at its upcoming iPad app at the 2011 International Consumer Electronics Show this week. The iPad app will allow users to view videos on the go and send content to a Boxee device. Also, it allows users to stream a video directly from their Mac or PC in a variety of formats including those that aren't natively supported on the iPad. It accomplishes this through Boxee media server software running on the computer that automatically transcodes video to the iPad.

It appears that CBS boss Les Moonves wasn't joking when he said that CBS was willing to talk to streaming VoD companies, as long as the price was right: relatively minor VoD company Boxee has announced that it will start selling individual episodes of CBS shows later this year.