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Solutions

Expand What's Possible

Our journey to venture beyond begins here. We create powerfully personalized founder and capital solutions that are strategically tailored to support entrepreneurs.
General Catalyst | Seed mobile imageGeneral Catalyst | Seed
create
We hatch new companies through uncommon collaboration and global ambition.
General Catalyst | Create mobile imageGeneral Catalyst | Create
seed
We dream together with founders and help them manifest their visions.
General Catalyst | Grow mobile imageGeneral Catalyst | Grow
grow
We empower companies to take a more enduring growth path.

create

We are builders at our core. For the last 25 years in our Creation strategy, we’ve originated new companies from scratch to address the world’s unmet needs. By partnering with founders and building thesis-driven companies from the ground-up, we create outsized impact across emerging areas. Through applied AI, we see even more opportunities to buyout and transform businesses.

Our creations include Hatches and Transformations, helping proven founders start new companies in complex or nascent industries, and Venture Buyouts, in which we infuse tech rather than just remove costs.

seed

We’re looking for founders to dream with. Founders who want to tinker at the frontier. Founders who can describe reality in ways we can’t unsee. For us, Seed is the beating heart of GC and lays the foundation for everything the future holds. Seed is our compass to new lands outside of the status quo.

grow

Growth requires more than an equity check. It’s about charting the path to an enduring category. We think creatively about capital solutions that are unique to founder ambitions, and set you up to venture beyond.

“General Catalyst’s level of generosity and access is really meaningful, particularly for me. As a first-time CEO, I have that support of the entire portfolio, which is really fantastic.”

Dr. Toyin Ajayi
Co-Founder & CEO, Cityblock

Customer Value  Strategy

Why should equity be the only solution to grow in your market? With our Customer Value strategy (CVF), we transcend the idea of solely relying on equity or debt to unlock your full potential. Acquiring new customers post product-market fit has never been more scalable.